By: Leilani Bruce
Game app:
Wordle is a gaming app that was both created and published by Josh Wardle and captured the world's attention in recent years. The app was released October 2021 and is one that generates a daily word that participants have to play and determine. Every 24 hours there is a new word of the day that gives players 6 chances to solve the word. Over 300,000 people play it day-to-day and the popularity, and social media postings of it all makes it that more popular. This app also gives the feeling of wanting more since words change daily and if you mess up the word of the day, you have to wait until the next day to secure a win. The app is also appealing because everyone who has the app is playing to guess the same word. It connects customers to the app and challenges friends and family to guess the word correctly. What is also nice, is that you can easily publish your win on social media apps like twitter where it will show your followers your steps leading to your world win. It is a great gloating game and it will even keep track of your winning streaks. Worlde is a great conversation starter and a great way to gloat on social media.
Wordles target market includes young adults who are looking for a challenging and fun game to play. It is also for people who seek competition and want to keep up with the latest trends. Wordle is a very trendy gaming app as of late being promoted on multiple platforms, and gaining more and more exposure everyday. This app aims to solve the traditional crossword puzzles that are generally located in newspapers like the NMew York Times. That is why the app was bought by the New York Company in 2022. The New York Times is looking to move digitally, still generating exposure within their company.
Although World is one of the top word-puzzle games, there are still other gaming apps out there including Typeshift, Squabble, Kitty Letter, and many more that threaten their company. Right now Wrodle holds the 18th spot in the United States, with the looks of only going up and exposure continues.
Worlde can be downloaded for free on Android and IOS devices, as well as played online on the computer with the simple search of “wordle.”
Overall, I think the World app is a fun and challenging game that allows me to connect and gloat with my peers. I think the game does a great job with exposure and wanting customers/users to keep coming back. The app was constructed with quality and ease and anyone and everyone should download the app to experience the fun of it all.
I give Wordle a 3.75/5
Lifestyle app:
Tik Tok is a lifestyle app that is owned by Zhang Yiming, owner of the Chinese company ByteDance LTD. Tik Tok is a lifetly app that has a platform of short videos that anyone can post from stinks, to panks, to dances, to educational videos. This app was originally published in September 2016, but did not have a stable release date until October 18, 2021. This app really took off back in the year 2020 when the COVID-19 pandemic started to emerge. People were stuck in their homes for months with nothing to do except post and watch videos on Tik Tok. People were posting a variety of videos everyday, some entertainment and some educational.
The app is easy to use in terms of opening up the app, and swiping up or down to watch trending videos that people have posted. Tik Tok is ranked number 7 in 2020, but came in first followed by Google, Facebook, Microsoft and Apple. Tik Tok is the most downloaded and used app since 2021 and remains the most used today.
Tik Toks target market includes anyone and everyone of all ages and backgrounds. This app caters to anything you are looking for. If you want to watch cooking videos, Tik Tok has it, if you want to learn the latest dance, or how to fix up your home, Tik Tok has it. There truly is nothing that Tik Tok can't cator too and truly fits everyone's desires. Tik Tok aims to satisfy customers with quick to-the-point videos that can help/entertain in their daily lives.
Although Tik Tok is the top app right now, there are always competitors that want to take its place. These competitors include Clash, Thriller, Dubsmash, Instagram, Byte, and many more apps. It is always suggested to be aware of competeories within your business, but I truly think Tik Tok doesn't need to worry that much especially since they passed huge companies like Google and Facebook in their ranking.
Tik Tok can be downloaded for free on Android and IOS devices, and access very easily from anywhere one has service and/or wifi. It is also a very accessible and user friendly device.
Overall, I think the Tik Tok app is one of the best inventions that I have ever come across. This app offers so much and is so easy to use. It can be hard to set my phone down at times and I often would lose track of time when using this app. This app is so easy to use that my grandparents have no issue navigating the app and sometimes use it more than I do. This app also allows users to share videos and stay connected. This is my favorite app and I always enjoy using it.
I give Tik Tok a 5/5
Educational app:
Zoom is an educational app that has helped the world ever since the COVID-19 Pandemic. Although the app was initially released on October 12, 2022, the app didn't have a stable release until March 28, 2022, but was widely used back in 2020. Zoom is a videotelphone program that was developed by zoom Video COmmunications that allows up to 100 participants to come together and interact online. This app was a huge lifesaver when everything was moved online and students and businesses had no choice but to hold classes and meetings online. On Zoom you can chat, hold meetings, hold calls, create zoom rooms, and so much more. The app is easy to use and still widely used today.
Zooms target market is anyone who needs to meet with people online. It is for people who need a professional setting to hold meetings, lectures and so much more. Not only is this for people affected by COVID-19, but it serves people who are out of town for important events that they need to attend. This is a new way for people to stay connected from the comfort of their own homes.
Zoom is ranked number 12 with competitors like Google, Cisco, Microsoft, GoTO, and so much more. Zoom is highly ranked since it was one of the only online meeting channels for people during the pandemic, but also because it is easily accessible and easy to use. The app is straightforward and simple, and also allows people to send ‘zoom links’ for easier connections.
Zoom can be downloaded for free on Android or IOS systems, as well as online on most computers.
Overall, I think that Zoom is a great and easy educational app to use. I think this app is very user friendly and even more so since you can send links to join to anyone. Zoom has made it possible for people like me to finish their education online without having to lose a year. It has helped my businesses stay in business as they were all able to meet virtually. I think Zoom has changed the way we do things in a positive light and only think there will be lesse excuses to get things done since you can log onto zoom from anywhere and be a part of the conversation.
I give Zoom a 4.5/5
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